top of page

4 TIPS in doing business with Japanese companies

Doing business with Japanese companies can be a great opportunity for many businesses worldwide, but it can also be a complex and challenging process. The Japanese culture has a unique business etiquette and communication style, which differs greatly from the Western approach. This blog will explore some key aspects of doing business with Japanese companies.

1. Relationship Building

In Japan, building a relationship with business partners is crucial. Before entering into any business discussions, it's important to establish a personal relationship with your Japanese counterparts. This can involve socializing, gift-giving, and building trust over time. The Japanese place a high value on trust, so it's essential to demonstrate that you are a reliable and trustworthy partner.

2. Business Etiquette

Japanese business etiquette is very different from that of Western countries. Bowing is a common greeting, and it's important to use the correct level of bow, depending on the situation. Business cards are also essential, and it's important to exchange them with both hands and take time to read the other person's card before putting it away. Additionally, punctuality is important, and being late can be seen as disrespectful.

3. Communication Style

Japanese communication style is often indirect, and it can take time to get to the point. Avoid being too direct or confrontational, as this can cause offense. Instead, use polite language and listen carefully to what your Japanese counterparts are saying. Silence can also be a powerful tool in Japanese business meetings, so don't be afraid to allow for pauses in the conversation.

4. Decision-Making

The decision-making process in Japan can be slow, especially for large corporations. Japanese companies often prioritize consensus-building and may take longer to make decisions. It's important to be patient and not rush the process. It's also common to have multiple meetings and negotiations before a decision is made.

In conclusion, doing business with Japanese companies requires patience, respect, and an understanding of their unique culture and business practices. You can establish successful partnerships with Japanese companies by building relationships, learning about their communication style, and adhering to their business etiquette.



bottom of page